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ESPN Local Hall of Fame Sponsorship
ESPN Local iPhone Apps Sponsorship
ESPN Experts on ESPN.com
Late Night Game Action on ESPN.com
ESPN Scorecenter on the iPhone: Platinum Sponsorship Package
NCAA Basketball Scoreboard and Gamecast on ESPN Mobile
Presenting Sponsorship of Champ Week on ESPN360.com
ESPN Mobile Custom Site for the iPhone
ESPN Mobile Alerts Sponsorship
NFL Sunday Countdown Index Sponsorship on ESPN.com
ESPN Arcade Presenting Sponsorship
Advertise on ESPN.com Your Way

ESPN Local Hall of Fame Sponsorship

With the ESPN Local Hall of Fame Sponsorship, your brand can be front and center as fans nominate and then vote on their favorite athletes for induction in the Hall of Fame for each of ESPN’s five Local websites.   The Local Hall of Fame will be given prominent placement throughout the year, reminding fans to relive the memories and honor the greats.  The feature will include bios, analysis, photo gallery, video and more.

Advertiser receives:

    • Sponsorship of Hall of Fame index page (units TBD)
    • 2 homepage roadblocks to kick off voting and announce inductees
    • Fixed 728x90 and 300x250 on Hall of Fame bio and analysis pages
    • :15 pre-roll ad for Local Hall of Fame videos
    • Fixed 160x600 on Hall of Fame photo gallery
    • Targeted Local media

Timing: Launching in July 2010 (Jul-Dec sponsorship)

Be a Hall of Famer and call your Account Executive for more information.

 

ESPN Local iPhone Apps Sponsorship (Digital section)

Put your brand on an iPhone app and greet fans as they enter with the ESPN Local iPhone App Sponsorship.   These new apps include:

    • Dynamic/rotating scoreboard
    • Local bloggers
    • Local Weather and GPS activated weather
    • Schedules
    • Local Tweets
    • Local SportsCenter video and audio
    • Stadium guides for all pro teams
    • Text the radio station (not applicable in Boston)
    • “More” from ESPN button

Timing: Starting in May, one app will launch per week

Advertiser receives:

  • 60 days as presenting sponsor of 4 apps (New York, LA, Boston, Chicago)
    • Logo inclusion on app opening sequence/load screen
    • (2) 300x50s on the Homepage
    • 300x50 on Local story pages
  • Local Homepage Takeover on or around the app Launch day on each Local site
  • Co-branded banners on all local sites, ESPN.com, and ESPN Mobile’s iPhone site
  • Inclusion in radio promos in NY, Chi, LA (exact schedule tbd)
  • Sponsor mention in PR for app launch (details tbd)
  • Targeted Local.com and ESPN Mobile media

Grab this opportunity while it’s available by calling your Account Executive for more information.

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ESPN Local iPhone Apps Sponsorship

Put your brand on an iPhone app and greet fans as they enter with the ESPN Local iPhone App Sponsorship.   These new apps include:

    • Dynamic/rotating scoreboard
    • Local bloggers
    • Local Weather and GPS activated weather
    • Schedules
    • Local Tweets
    • Local SportsCenter video and audio
    • Stadium guides for all pro teams
    • Text the radio station (not applicable in Boston)
    • “More” from ESPN button

Timing: Starting in May, one app will launch per week

Advertiser receives:

  • 60 days as presenting sponsor of 4 apps (New York, LA, Boston, Chicago)
    • Logo inclusion on app opening sequence/load screen
    • (2) 300x50s on the Homepage
    • 300x50 on Local story pages
  • Local Homepage Takeover on or around the app Launch day on each Local site
  • Co-branded banners on all local sites, ESPN.com, and ESPN Mobile’s iPhone site
  • Inclusion in radio promos in NY, Chi, LA (exact schedule tbd)
  • Sponsor mention in PR for app launch (details tbd)
  • Targeted Local.com and ESPN Mobile media

Grab this opportunity while it’s available by calling your Account Executive for more information.

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ESPN Experts on ESPN.com

From Jim Caple to E:60, Mort's Tours and Jeremy Green's NFL Scouting information, ESPN has created an ownership position comprised of the biggest names in sports and full of analysis, opinion and special reporting. The new "ESPN Experts" collection is an opportunity for your brand to own the true voice of the World Wide Leader in Sports-its talent.

Advertiser receives:

  • Opportunity to place video creative around a variety of talent clips
  • BB with Audio VO
  • :15 pre roll unit
  • 400k impressions per day

Experts agree that you should call your Account Executive for all the details.

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Late Night Game Action on ESPN.com

Your brand can now bring engaged and dedicated fans what they long for, no matter where they are: ESPN's take on late-night, West Coast game action. Late Night Game Action on ESPN.com is a collection of stories, highlights, Fantasy impact information and game analysis video that fans need when critical matchups end after hours.

Sponsor to Receive:

  • BB with Audio VO
  • :15 pre roll unit
  • 400k impressions per day

It's never too late to call your Account Executive for all the details.

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ESPN Scorecenter on the iPhone: Platinum Sponsorship Package

Welcome to ScoreCenter, a super-slick iPhone application that provides scores and stats at the tap of a finger. For fans, no matter what their favorite sport, favorite team or favorite player, it's all about one thing: the score. ScoreCenter is revolutionizing the way fans stay connected to the game and serves as a great supplement to our already immensely popular mobile website. Your brand can reach fans every time they need a score with the ESPN Scorecenter Platinum Sponsorship Package. Click the link to the left to see how it works.

  • Differentiating Features:
    • 1-click access to my scores
    • Extensive scores database
    • Localization / Personalization (easier to access your favorite teams)
    • 12 primary sports, 580+ global leagues
    • "Real-time scoring" technology provides up-to-the-second live feeds from in-stadium scoreboards (faster than TV, .com)

Advertiser Receives:

  • 30% SOV Ownership within the Gamecast App
    • Six different ad executions (2 are unique to the Platinum sponsors)
  • Co-branded banners on ESPN's iPhone site (to drive downloads of the app)
  • Inventory on ESPN's WAP & iPhone Sites (includes homepages)
  • SMS Alert Text inventory on the iPhone
  • iPhone video pre-rolls

A Gold Sponsorship is also available; app on over to the phone and call your Account Executive for more information.

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NCAA Basketball Scoreboard and Gamecast on ESPN Mobile

Your brand can help fans keep up with games and scores when they're on the go with the NCAA Basketball Scoreboard and Gamecast on ESPN Mobile. ESPN Mobile's Gamecast and Scoreboard pages are some of the most desirable and most accessed pages on the mobile web during the NCAA Basketball regular season.

Sponsor to receive:

  • Share-of-Voice banner on all Scoreboard and Gamecast Pages (sold on a monthly basis)
    • Unique top and middle roadblock placement
  • College Basketball Index page rotation
  • Branding on NCAAB Scoring Alerts   

Go mobile with your brand and call your Account Executive for all the details.

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Presenting Sponsorship of Champ Week on ESPN360.com

No one brings the live action online like ESPN360.com and the numbers prove it - last year fans consumed over 162,000 hours of CBB on ESPN360.com. This is a chance to put your brand message behind technology and innovation as Presenting Sponsor of Champ Week on ESPN360.com. For the first time ever on ESPN360.com, video ads will be dynamically served into live Champ Week games.

Sponsor to receive:

  • 25% SOV of Champ Week commercial time on ESPN360.com*
  • 300x100 companion ad synched to commercials in ESPN360.com
  • Category exclusivity within Champ Week on ESPN360.com
  • Opening presented by prestitial upon entry into Champ Week 360.com games**
  • Presenting sponsorship of ESPN360.com exclusive halftime show throughout Champ Week (opening billboard/logo, 2 mid-rolls, and fixed 300x100 during halftime)
  • Rotating 300x250 on ESPN360.com homepage and CBB channel schedule throughout Champ Week
  • Targeted CBB and ROS video and media schedule
  • ESPN custom research study
  • Flight: 3/6-3/15

Be a champ: call your Account Executive for all the details.

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Additional Materials
ESPN Mobile Custom Site for the iPhone

The iPhone represents just 1% of the mobile handset market in the U.S., but almost 10% of ESPN's mobile web traffic comes from this ground-breaking device. ESPN Mobile has launched a customized site just for the iPhone that maximizes the device's functionality for ESPN fans, and maximizes an advertiser's ability to reach those fans.

Features:

  • Robust content that closely mirrors ESPN.com
  • Larger text size
  • "Drawers" expand and contract when tapped, hiding content until user
    requests it
  • Ability to integrate video advertising onto the iPhone in addition to traditional display ads
  • Homepage and scoreboard placements
Check out how the site looks by clicking on the link to the left.

Go "on-site" by calling your Account Executive for all the details.

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Additional Materials
ESPN Mobile Alerts Sponsorship

ESPN Mobile brings fans scores and breaking sports news with ESPN Alerts. With 10,000 alerts sent out every month, this is an opportunity to integrate your brand with the #1 WAP sports site and boost consumer awareness to an engaged and enthusiastic audience.

Click on the file to the left to see how ESPN Mobile Alerts look.

Alert yourself to the possibilities and call your digital Account Executive for more information.

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Sunday Countdown Index Sponsorship on ESPN.com

Starting with the 2008 NFL season, football fans can experience ESPN's must-see NFL Sunday Countdown on ESPN.com. The brand new Sunday Countdown Index is a one-stop shop for all things football, with articles, videos, chats, a preview of what to expect on the show. Fans will also have a chance to ask the Sunday Countdown analysts a question that will be answered on air.

Sponsorship includes:

  • 728x90, 300x250 and Presented By logo on Sunday Countdown page

Count on getting information for your brand from your Digital Account Executive.

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Additional Materials
ESPN Arcade Presenting Sponsorship

Get involved in a serious way with the Presenting Sponsorship of the not-so-serious ESPN Arcade on ESPN.com. With over 40 male-targeted games, ESPN Arcade is the home for casual gaming from sports to driving to cards, puzzles and more. Check it out at http://arcade.espn.go.com/, but don't blame us if you don't get any work done today.

Presenting Sponsorship Includes:

  • Arcade index page sponsorship: fixed 728x90, 300x250 and Presented By logo
  • Arcade index poll sponsorship
    • Logo on index poll; logo and 160x600 on poll results window
  • Exclusive sponsorship of one games genre, which includes prestitial upon launch of games, in-game branding and fixed banner advertising on game genre page
  • Targeted ESPN Arcade ad schedule
  • ESPN.com media schedule
  • Sponsorship runs for 2 months
  • 16,600,000 total estimated impressions

Get in the game: call your Account Executive for details on this and other ESPN Arcade sponsorship opportunities.

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